Social Media Review
Seven checks you can do by hand, no analytics tools, no logins, no agency required.
45 minutes · PDF
- 1Decide which accounts actually matter
Audit only the platforms your customers use; ignore the ones you opened and abandoned.
- 2Look at your profile the way a stranger does
Bio, link, and profile photo should say who you are and what to do in one glance.
- 3Does your basic information match everywhere?
Name, phone, hours, and address should be identical across every profile and your site.
- 4The honest posting audit
How often do you really post, and is it useful to a customer, or just noise?
- 5Find what actually got a reaction
Look at your top posts and do more of what earned real comments and shares.
- 6Are you answering people?
Unanswered comments and DMs read as "nobody's home." Check your response habits.
- 7The photo test
Would your best work make someone stop scrolling? Real job photos beat graphics.
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